KRAFTON teams up with legendary K-pop icon G-DRAGON for an exciting PUBG Mobile crossover, bringing exclusive content and events starting September 19, 2025.
PUBG Mobile is about to get a major dose of star power as KRAFTON, Inc., announced a collaboration with global K-pop superstar G-DRAGON. Known for his influential role in the music world and as the leader of the famous group BIGBANG, G-DRAGON will now make his mark in the gaming world through this highly anticipated partnership.
PUBG Mobile x G-DRAGON Collab
The partnership was first teased at G-DRAGON’s concert in Las Vegas, where a special teaser video introduced him as the face of the collaboration.
The collaboration is set to launch globally on September 19, 2025, with more information expected to roll out as the date approaches.
What to Expect in the PUBG Mobile x G-DRAGON Collaboration?
Though full details are yet to be released, players can look forward to:
- Exclusive in-game content featuring G-DRAGON’s unique aesthetic and style.
- Special themed events that celebrate the collaboration with rewards and challenges.
- Opportunities for fans of both PUBG Mobile and G-DRAGON to engage in unique gameplay experiences.
KRAFTON has also planned a special offline event in Seongsu, Seoul, to honor this collaboration. This initiative highlights the growing intersection between gaming and K-pop culture.
A Track Record of Successful Collaborations
This collaboration adds to PUBG Mobile’s growing list of creative partnerships. Earlier in 2025, KRAFTON worked with the virtual boy band PLAVE and the sensational girl group aespa during the PUBG Nations Cup, with aespa performing live at the grand finals.
Other notable partnerships include featuring the popular groups BLACKPINK and BABYMONSTER, although these former collaborations focused more on entertainment rather than esports activations.
So, starting September 19, players worldwide will get to dive into this unique PUBG Mobile x G-DRAGON collaboration, unlocking themed cosmetics, exclusive events, and special challenges.